Clermont-Ferrand is a city in central France with over 300,000 inhabitants. The city is world-renowned for its industries and corporate headquarters of major companies, attracting an audience of executives and engineers with high purchasing power. It is also a major university hub where thousands of students travel daily. This mix of qualified professionals and active youth creates a permanent consumption flow. buses cover all industrial zones, campuses, and the city center. Advertising here means reaching a high-income (CSP+) target.
The Clermont-Ferrand network is the ideal place to reach high-income earners (CSP+) (executives, engineers, and business leaders). As these people often work in large factories or downtown offices, they encounter buses every day on their way to work. It is therefore the ideal medium if you want to show your advertising to a clientele with high purchasing power. Whether you want to target men, women, or young active professionals, the bus allows you to be seen by everyone at the same time. To ensure your message reaches these targets, the network offers 340 faces on 170 buses. You can choose to advertise for 7 days for a sale or 14 days for brand awareness. Depending on your needs, you can use the rear of the bus to target drivers and/or the left side to be seen from afar simultaneously. With a starting price of €11,050 excl. VAT, you occupy the entire city while ensuring you reach customers who have the means to buy your products through your Clermont-Ferrand bus advertising.
Rates are established based on the exposure duration and the selected format. Here is the indicative pricing information for a campaign on the Clermont-Ferrand network:
Feel free to contact us for more information on rates and quotes for this bus network.
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