1.
A strong local presence The city gathers a mixed population composed of working professionals, students, and families. Advertising display allows for effective coverage of daily commutes (home-work, shopping, leisure).
2.
A diversified format offering :- Bus shelters and street furniture in the city centre
- 4x3 panels around the main access roads and periphery
- DOOH in commercial zones and transit hubs
3.
Reinforced regional positioningWith its proximity to urban areas like Vichy or Issoire, a well-designed campaign in Clermont-Ferrand can have a very effective regional reach.