Dijon is not just a regional capital, with an area that brings together over 260,000 inhabitants. The city thrives thanks to a very diversified economy from solid sectors such as administration, health, and world-renowned agri-food industries. This concentration of activities attracts an audience of executives, civil servants, and liberal professions. The bus is the only media that crosses the entire urban area, from residential neighborhoods to large office and commercial zones.
The Dijon network is a precision tool for targeting high-income earners (CSP+) (executives and decision-makers) who work in the center and peripheral activity zones. Whether your target is male, female, or family-oriented, they cannot escape a message that circulates in a loop before their eyes. The bus is the ideal medium to leave a mark in a professional and effective manner. Technically, the strength of the system relies on a massive presence of 427 faces spread across 147 buses. For your objectives, you have the choice between a 7-day or 14-day campaign through your Dijon bus advertising. by using the three formats (Rear for motorists, Sides for pedestrians), you cover 100% of the viewing angles. From €8,625 excl. VAT, you get guaranteed visibility for a profitable cost.
Rates vary depending on the duration and the chosen placement on the vehicle:
Feel free to contact us for more information on rates and quotes for this bus network.
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