Rennes stands as the dynamic capital of Brittany, at the center of an area with over 460,000 inhabitants. To connect homes to offices, universities, and large shopping centers, the bus is the preferred mode of transport, traveling through every neighborhood from morning to night. This territory is driven by a solid employment pool in the digital and agri-food sectors, attracting thousands of students, qualified professionals, and passing tourists. by using the bus as a communication medium, a brand can easily reach this young and active audience with strong purchasing power. It is the ideal tool to be noticed by both locals and visitors in a rapidly growing city.
Investing in the Rennes network means choosing massive visibility thanks to 1,248 advertising faces spread across 418 buses. This number of placements allows you to saturate the urban space. The more present you are, the more solid and essential you appear to the residents. Your strategy adapts to your actual needs as you can opt for 7 or 14 days through your Rennes bus advertising, whether to create an immediate impact during a sale or to establish long-term brand awareness. Whether you want to target pedestrians on the sidewalks with the right side or drivers with the rear of the bus, each format is designed to convince a specific target. With a rate starting at €7,187.50 excl. VAT for such coverage, you benefit from an interesting tool to attract attention and trigger a purchase.
Rates are established based on the exposure duration and the selected format. Here is the indicative pricing information for a campaign on the Rennes network:
Feel free to contact us for more information on rates and quotes for this bus network.