Calais is a city marked by constant activity due to its position facing England. This geographical sector is a major transit point where the passage of travelers and goods never stops, especially around transport zones like the port or the tunnel. It has approximately 100,000 inhabitants, plus more than 35,000 active professionals working in local businesses, services, and logistics. Population flows are therefore significant and varied between residents, daily workers, and travelers. The bus network circulates at the heart of these movements, crossing residential neighborhoods, office zones, and major commercial routes. This mobile medium offers stable visibility to broadcast a message to a local and mobile audience across the entire Calais territory.
If your target consists of transport sector workers, Calais families, or young active professionals, the Calais network is the ideal conquest tool. With 67 buses crisscrossing the city, you benefit from 192 advertising faces to visually saturate transit zones. Here, the advantage is total visibility; by mixing rear, front, and side formats, your brand becomes unavoidable for motorists following the buses as well as for pedestrians seeing them from the front or side. For a budget starting at €4,750 excl. VAT, you offer yourself a massive presence through your Calais bus advertising. You have the choice between 7 or 14 days of exposure, which is perfect for creating a sense of omnipresence. by occupying all angles of the bus, you reach all audience profiles, from customers doing their shopping to employees reaching port zones. This visual repetition across the territory will transform people's curiosity into real trust in your business.
Rates are established based on the duration of exposure and the selected format. Here is the indicative pricing information for a campaign on the Calais network:
Feel free to contact us for more information on rates and quotes for this bus network.