This area of northern France brings together more than 650,000 inhabitants spread over a urban territory. The economic dynamism of the sector is driven by large commercial zones, storage warehouses, and offices that create many local jobs, meaning traffic remains constant. With such a large active population including thousands of students and residents, the bus is the most used means of transport. Indeed, to effectively link all these municipalities and office zones, the bus network crosses the entire territory and becomes the main link between homes and workplaces. This mobile support is an ideal solution for advertisers who want to reach a loyal and large local audience.
Your message is seen by everyone, whether pedestrians, cyclists, or motorists, thanks to the various formats placed on the rear or sides of the buses. by choosing the Lensnetwork, you ensure a b visual presence with families and workers during all their daily commutes. With 69 buses and 69 advertising faces available, your advertisement circulates throughout the zone for guaranteed visibility closest to the inhabitants. You have the option to choose a duration of 7 or 14 days depending on your objectives to be well seen at the most strategic moment for you. Additionally, the rates offered make it possible to obtain a very interesting cost-visibility ratio for an effective proximity campaign with your Lens bus advertising.
Rates are established based on the duration of exposure and the selected format. Here is the indicative pricing information for a campaign on the Lens network:
To obtain a personalized quote adapted to your campaign and goals, contact us directly.