La Croix is a daily newspaper covering News and Economy, politics, and social issues with a humanist perspective. The site attracts an informed and engaged audience, often CSP+. This context is relevant for advertisers of ethical services, non-governmental organizations, publishing, financial services, or responsible consumer products.
Programmatic display on La Croix allows for the automated purchase of ad spaces. This system gives advertisers the possibility to select the placement zones for their ads. The offering is divided into two main purchase models:
To plan a programmatic display campaign on La Croix, it is possible to request a quote. This option is open to any advertiser wishing to receive a personalized proposal. The quote is established by considering the advertising formats and desired placement zones on the platform before the operation launch.