Radio Nova is a radio station whose digital platform covers music, culture, cinema, and alternative Lifestyle. The site targets a young, urban audience interested in niche cultural Leisure. This context is relevant for advertisers of musical events, cultural products, fashion, audio streaming services, or alternative travel.
Programmatic display on Radio Nova allows for the automated purchase of ad spaces. This system gives advertisers the possibility to select the placement zones for their ads. The offering is divided into two main purchase models:
To plan a programmatic display campaign on Radio Nova, it is possible to request a quote. This option is open to any advertiser wishing to receive a personalized proposal. The quote is established by considering the advertising formats and desired placement zones on the platform before the operation launch.