Public is an online celebrity news, beauty, and fashion magazine. The site targets a broad and regular audience, interested in Lifestyle and Leisure related to entertainment and celebrities. This context is relevant for advertisers of mass-market consumer products, beauty services, young fashion, streaming services, or dating services.
Programmatic display on Public allows for the automated purchase of targeted ad spaces. Advertisers can select placement zones to effectively reach their audience. The offering is structured around two pricing options:
For any programmatic display campaign on Public, advertisers have the possibility to request a quote. This process allows for obtaining a personalized proposal. The quote is established by considering the chosen advertising formats, as well as the desired placement zones on the platform, before the campaign launch.