La Montagne is a regional news title covering News and Economy in the Massif Central and surrounding departments. The site addresses a local audience, highly interested in local information. This geographic targeting is relevant for local advertisers, regional authorities, mountain tourism actors, or proximity services in the region.
Programmatic display on La Montagne allows for the automated purchase of ad spaces. This system gives advertisers the possibility to select the placement zones for their ads, often prioritizing geolocation. The offering is divided into two main purchase models:
To plan a programmatic display campaign on La Montagne, it is possible to request a quote. This option is open to any advertiser wishing to receive a personalized proposal. The quote is established by considering the advertising formats and desired placement zones on the platform before the operation launch.