programme.tv is a television program guide and a media outlet for media news. The site targets a broad and regular audience, interested in Television Lifestyle and Leisure. This context is relevant for advertisers of mass-market consumer products, streaming services, telecom operators, or home entertainment services.
Programmatic display on programme.tv allows for the automated purchase of targeted ad spaces. Advertisers can select placement zones to effectively reach their audience. The offering is structured around two pricing options:
For any programmatic display campaign on programme.tv, advertisers have the possibility to request a quote. This process allows for obtaining a personalized proposal. The quote is established by considering the chosen advertising formats, as well as the desired placement zones on the platform, before the campaign launch.