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Programmatic Display Advertising Newstories

  • category Lifestyle & Leisure

Overview of the Newstories website

Newstories is an online media outlet covering celebrity news, pop culture, and entertainment. The site targets a broad audience, interested in Lifestyle and Leisure related to the celebrity world and trends. This context is relevant for advertisers of mass-market consumer products, entertainment services, young fashion, or streaming services.

Programmatic display advertising offers - Newstories

Programmatic display on Newstories allows for the automated purchase of ad spaces. This system gives advertisers the possibility to select the placement zones for their ads. The offering is divided into two main purchase models:

  • By CPM (cost per mille impressions):
    • Banner (3 € CPM): available in 300x600 and 300x250 formats.
    • Interstitial (10 € CPM): available in 320x480 format.
  • By CPC (cost per click):
    • Campaign at 0.5 € per click: standard formats 300x600 and 300x250.
    • Campaign at 0.5 € per click: native format whose display adapts to the placement.
    • Campaign at 1.20 € per click: 320x480 format.

How to request a quote

To plan a programmatic display campaign on Newstories, it is possible to request a quote. This option is open to any advertiser wishing to receive a personalized proposal. The quote is established by considering the advertising formats and desired placement zones on the platform before the operation launch.