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Programmatic Display Advertising France Live

  • category Business & News

Overview of the France Live website

France Live is an aggregator of local and regional news, covering News and Economy in many French cities. The site attracts an audience interested in local information. This geographic targeting is relevant for local advertisers, regional authorities, businesses, and regional services aiming for strong local penetration.

Programmatic display advertising offers - France Live

Programmatic display on France Live allows for the automated purchase of ad spaces. This system gives advertisers the possibility to select the placement zones for their ads. The offering is divided into two main purchase models:

  • By CPM (cost per mille impressions):
    • Banner (3 € CPM): available in 300x600 and 300x250 formats.
    • Interstitial (10 € CPM): available in 320x480 format.
  • By CPC (cost per click):
    • Campaign at 0.5 € per click: standard formats 300x600 and 300x250.
    • Campaign at 0.5 € per click: native format whose display adapts to the placement.
    • Campaign at 1.20 € per click: 320x480 format.

How to request a quote

To plan a programmatic display campaign on France Live, it is possible to request a quote. This option is open to any advertiser wishing to receive a personalized proposal. The quote is established by considering the advertising formats and desired placement zones on the platform before the operation launch.