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Programmatic Display Advertising Le Tribunal du Net

  • category Business & News, Lifestyle & Leisure

Overview of Le Tribunal du Net website

Le Tribunal du Net is a general news and entertainment media outlet that covers News, Economy, and a large part of Lifestyle and Leisure from a viral and catchy angle (miscellaneous facts, buzz, unusual stories). The site targets a very broad and young audience, seeking easily shareable content. This volume of traffic makes it a relevant support for advertisers of mass-market consumer products, digital services (apps, games), entertainment services, and brands with high notoriety.

Programmatic display advertising offers - Le Tribunal du Net

Programmatic display on Le Tribunal du Net allows for the automated purchase of ad spaces. Advertisers have the possibility to choose placement zones to target their audience on news or leisure topics. The offering is divided into two pricing models:

  • By CPM (cost per mille impressions):
    • Banner (3 € CPM): available in 300x600 and 300x250 formats.
    • Interstitial (10 € CPM): available in 320x480 format.
  • By CPC (cost per click):
    • Campaign at 0.5 € per click: standard formats 300x600 and 300x250.
    • Campaign at 0.5 € per click: native format adapting to the placement.
    • Campaign at 1.20 € per click: 320x480 format.

How to request a quote

For setting up a programmatic display campaign on Le Tribunal du Net, advertisers can request a quote. This preliminary step allows for obtaining a personalized proposal. The quote is established by considering the chosen advertising formats, as well as the desired placement zones on the platform before any operation launch.