Le Journal du Dimanche (JDD) is a weekly publication whose digital platform covers News and Economy, politics, and culture. The site attracts a vast audience, often CSP+, interested in weekend information. This context is relevant for advertisers of financial services, cultural products, travel, insurance, or high-end consumer products.
Programmatic display on Le Journal du Dimanche allows for the automated purchase of ad spaces. This system gives advertisers the possibility to select the placement zones for their ads. The offering is divided into two main purchase models:
To plan a programmatic display campaign on Le Journal du Dimanche, it is possible to request a quote. This option is open to any advertiser wishing to receive a personalized proposal. The quote is established by considering the advertising formats and desired placement zones on the platform before the operation launch.