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Programmatic Display Advertising Actu Rugby

  • category Sports & Automotive

Overview of the Rugby section

Actu Rugby is a media platform specializing in rugby news. The site covers results, analyses, and competition information, addressing an audience highly interested in the sport. This targeted and engaged audience offers a relevant display context for advertisers in the sports, automotive, or leisure equipment sectors.

Programmatic display advertising offers - Actu Rugby

Programmatic display on Actu Rugby allows for the automated and targeted purchase of ad spaces. Advertisers can select placement zones tailored to their campaign objectives. The offers are divided into two billing models:

  • By CPM (cost per mille impressions):
    • Banner (3 € CPM): available in 300x600 and 300x250 formats.
    • Interstitial (10 € CPM): available in 320x480 format.
  • By CPC (cost per click):
    • Campaign at 0.5 € per click: standard formats 300x600 and 300x250.
    • Campaign at 0.5 € per click: native format adapting to the insertion space.
    • Campaign at 1.20 € per click: 320x480 format.

How to request a quote

For any programmatic display operation on Actu Rugby, advertisers can submit a quote request. This process allows for obtaining a personalized estimate. The quote is established based on the chosen advertising formats, as well as the desired placement zones on the platform, before the campaign launch.