Le Routard is the benchmark travel guide in France, offering destinations, practical advice, and good deals. The site targets a broad, active audience interested in Travel Lifestyle and Leisure. This context is ideal for travel agencies, airlines, hotels, travel insurers, or travel equipment brands.
Programmatic display on Le Routard allows for the automated purchase of ad spaces. This system gives advertisers the possibility to select the placement zones for their ads. The offering is divided into two main purchase models:
To plan a programmatic display campaign on Le Routard, it is possible to request a quote. This option is open to any advertiser wishing to receive a personalized proposal. The quote is established by considering the advertising formats and desired placement zones on the platform before the operation launch.