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Programmatic Display Advertising Automobile Magazine

  • category Sports & Automotive

Overview of the Automobile Magazine website

Automobile Magazine is a benchmark title covering Sports and Automotive news, particularly new releases, road tests, and thematic reports. The site targets an expert and passionate automotive audience. This positioning guarantees a qualified display context for manufacturers, equipment suppliers, automotive finance companies, or any other service related to the sector.

Programmatic display advertising offers - Automobile Magazine

Programmatic display on Automobile Magazine allows for the automated purchase of targeted ad spaces. Advertisers can select placement zones to effectively reach their audience. The offering is structured around two pricing options:

  • By CPM (cost per mille impressions):
    • Banner (3 € CPM): available in 300x600 and 300x250 formats.
    • Interstitial (10 € CPM): available in 320x480 format.
  • By CPC (cost per click):
    • Campaign at 0.5 € per click: standard formats 300x600 and 300x250.
    • Campaign at 0.5 € per click: native format integrating into the placement's content.
    • Campaign at 1.20 € per click: 320x480 format.

How to request a quote

For any programmatic display campaign on Automobile Magazine, advertisers can request a quote. This process allows for obtaining a personalized proposal. The quote is established by considering the chosen advertising formats, as well as the desired placement zones on the platform before the campaign launch.