| Zone type | mixed |
|---|---|
| Road type | wide dual carriageway |
| Estimated footfall | moderate |
| Display format | AbriBus |
| Visible shops | Not available. |
| Points of interest | IUT LA ROCHE SUR YON |
| Population | 54,699 inhabitants, 622 per km² |
| Department / Region | Vendée, Pays de la Loire |
This billboard in La Roche-sur-Yon is located on Boulevard Gaston Deferre, in AbriBus format. This wide dual carriageway features two lanes and is situated in a mixed area. With 54,699 inhabitants and a density of 622 per km², La Roche-sur-Yon represents an appealing catchment area for outdoor advertising campaigns.
The neighborhood has a dynamic atmosphere due to the proximity of the IUT, ensuring a consistent flow of youth and students. The mix in this urban space encourages exchanges and provides a relevant backdrop for an advertising campaign targeting an active and student audience.
Boulevard Gaston Deferre reflects a commercial fabric combining educational establishments and transport infrastructure. This diversity guarantees varied foot traffic and appeal for advertisers seeking to engage different customer segments.
Public transport users and drivers frequently navigate this road, increasing the visibility of this outdoor advertising. The potential presence of bus stops nearby contributes to high traffic volumes, thus connecting a variety of audiences.
This billboard represents a strategic location due to its access to a diverse audience. Although the rental duration is not specified, this location is ideally suited for regular campaigns, providing consistent exposure.
To find out about pricing, availability and broadcast conditions for this billboard in La Roche-sur-Yon, request a quote.