| Zone type | mixed |
|---|---|
| Road type | wide, two-lane street |
| Estimated footfall | moderate |
| Display format | digital 19’’ |
| Visible shops | Intermarché |
| Population | 120,057 inhabitants and 1,842 per km² |
| Department / Region | Doubs / Bourgogne-Franche-Comté |
This billboard in Besançon is located at Place de la Bascule, in digital 19’’ format. The street is wide with moderate traffic. With 120,057 inhabitants and a density of 1,842 per km², Besançon represents an interesting catchment area for local advertising.
The area around Place de la Bascule has a commercial atmosphere, blending urban infrastructure with green spaces. Located in Doubs, it attracts both residents and visitors. This location is ideal for an advertising campaign.
Nearby businesses, primarily including supermarkets like Intermarché, contribute to an active commercial fabric. This area is welcoming for customers, offering a varied range of products and services that enhance the attractiveness of the billboard for commercial messages.
This billboard mainly targets drivers and pedestrians frequenting the area. Nearby bus lines ensure smooth connectivity. The moderate to high traffic during the day, combined with the population density, significantly increases the visibility of the ads.
This billboard captures a diverse audience due to its visibility and strategic location near Intermarché. This digital display allows for dynamic and engaging campaigns. The long-term placement ensures a constant presence in the minds of consumers.
To find out about pricing, availability and broadcast conditions for this billboard in Besançon, request a quote.