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Bus shelter poster
The bus shelter poster is one of the most visible and effective formats in street furniture advertising. Placed at eye-level, right in the heart of cities, it reaches thousands of pedestrians, motorists, and transit users every day. Accessible, sleek, and boasting a high recall rate, it is an indispensable media support for any brand looking to build its awareness locally or nationally..
It is an advertising panel integrated into a bus shelter, generally in the 120 cm x 176 cm format, positioned directly on sidewalks, at bus stops, or in urban waiting areas. Some bus shelter displays are also available in digital out-of-home format, allowing for animated visuals and time-specific targeting.
1. Strategic visibility
Bus shelters are placed in high-traffic locations: downtown, shopping districts, residential areas, and busy transit hubs. They ensure continuous exposure, 24/7.
2. Proximity to urban audiences
The pedestrian-level positioning of the bus shelter poster encourages attentive viewing, often prolonged by waiting times. It enables localized communication, deeply rooted in daily life.
3. Natural repetition
Transit users often see the same bus shelter advertisement multiple times during the week, which increases message memorability and brand familiarity.
4. An accessible format for all budgets
Whether booked individually or as part of a network, this format is accessible to both SMEs and major brands. It allows you to target a specific neighborhood, a city, or multiple regions based on your objectives.
- Local announcements or event marketing
- Brand image or awareness campaigns
- Targeted promotional offers
- Product or point-of-sale launches
The price depends on the number of posters, the city (market size), and the campaign duration :
- Starting from €3,000 (excl. VAT) for a 7-day campaign
Packages are offered for campaigns of 7, 14 days, or even for long-term display (extended retention over 1 year).
Book your bus shelter campaign with Adintime
With our platform, you can :
- View available locations on a map
- Select one or multiple distribution zones
- Access technical specifications, photos, availability, and rates
- Request a personalized quote
- Be put in direct contact with the advertising agency
Why choose bus shelter advertising for a local campaign ?
The bus shelter poster is located at eye-level, in the heart of pedestrian and motorist flows. It guarantees excellent visibility, especially in urban centers.
What type of content works best on this format?
Simple, high-contrast visuals with minimal text and a clear message are the most effective at capturing the attention of passersby.
Can we choose the location of the bus shelters?
Yes, it is possible to target a precise geographic area (neighborhood, city, commercial zone) based on your communication objective.
Is this format accessible for SMEs?
Yes, bus shelter advertising is often offered on a weekly basis, with adaptable rates, making it an ideal support for local campaigns with a controlled budget.
