Boursier is a leading financial news website, covering News and Economy of the markets, stock values, and wealth management. The site addresses a broad audience, including a significant segment of CSP+ and regular investors. This targeted editorial context makes it a relevant support for advertisers in the banking, insurance, investment, and professional financial services sectors.
Programmatic display on Boursier allows for the automated purchase of ad spaces. Advertisers have the possibility to target their CSP+ and economy-interested audience by choosing suitable placement zones. The offering is divided into two pricing models:
For setting up a programmatic display campaign on Boursier, advertisers can request a quote. This preliminary step allows for obtaining a personalized proposal. The quote is established by considering the chosen advertising formats, as well as the desired placement zones on the platform before any operation launch.