La Tribune is a major economic and financial news website, covering News and Economy of companies, public policies, and transition issues. The site addresses a CSP+ audience of executives, directors, and entrepreneurs. This targeted editorial context makes it a quality advertising support for advertisers of B2B services, banking, insurance, wealth management, and professional software solutions.
Programmatic display on La Tribune allows for the automated purchase of ad spaces, with the possibility to specifically target a CSP+ segment of decision-makers and economy professionals. The offering is structured around two pricing options to optimize visibility:
To plan a programmatic display campaign on La Tribune, advertisers have the possibility to request a quote. This step allows for obtaining a personalized proposal. The quote is established by considering the chosen advertising formats, as well as the desired placement zones on the platform before the operation launch.