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Programmatic Display Advertising Auto-Moto Sports

  • category Sports & Automotive

Overview of the Auto-Moto Sports website

Auto-Moto Sports is a section of the Auto-Moto media dedicated to motorsport news and results, as well as performance vehicles. The site attracts an audience passionate about speed, competitions, and the latest innovations in Sports and Automotive. This specialized audience represents a highly targeted display context for high-end brands and associated services.

Programmatic display advertising offers - auto-moto sports

Programmatic display on Auto-Moto Sports allows for the automated purchase of ad spaces. Advertisers have the ability to choose placement zones to target their audience. The offering is organized around two pricing models:

  • By CPM (cost per mille impressions):
    • Banner (3 € CPM): available in 300x600 and 300x250 formats.
    • Interstitial (10 € CPM): available in 320x480 format.
  • By CPC (cost per click):
    • Campaign at 0.5 € per click: standard formats 300x600 and 300x250.
    • Campaign at 0.5 € per click: native format integrating into the placement's content.
    • Campaign at 1.20 € per click: 320x480 format.

How to request a quote

Before launching a programmatic display campaign on Auto-Moto Sports, advertisers can request a quote. This process allows for obtaining a personalized proposal that will take into account the advertising formats and placement zones chosen on the site. Requesting a quote is a step available before any campaign launch.