Je Suis Papa is an information and advice site dedicated to fatherhood, covering education, family activities, and the role of fathers. The site targets a family audience, highly interested in Lifestyle and Leisure related to parenting. This context is relevant for advertisers of children's products, educational services, family insurance, or family leisure products.
Programmatic display on Je Suis Papa allows for the automated purchase of targeted ad spaces. Advertisers can select placement zones to effectively reach their audience. The offering is structured around two pricing options:
For any programmatic display campaign on Je Suis Papa, advertisers have the possibility to request a quote. This process allows for obtaining a personalized proposal. The quote is established by considering the chosen advertising formats, as well as the desired placement zones on the platform, before the campaign launch.