Advertising Advertising

Display advertising

Programmatic Display Advertising Pause Maison

  • category Lifestyle & Leisure

Overview of the Pause Maison website

Pause Maison is a decoration, design, and advice site for the home and garden. The site targets an audience interested in Lifestyle and Leisure related to the home. This context is relevant for advertisers of furniture, decoration, renovation services, garden centers, or products for improving the living environment.

Programmatic display advertising offers - Pause Maison

Programmatic display on Pause Maison allows for the automated purchase of ad spaces. This system gives advertisers the possibility to select the placement zones for their ads. The offering is divided into two main purchase models:

  • By CPM (cost per mille impressions):
    • Banner (3 € CPM): available in 300x600 and 300x250 formats.
    • Interstitial (10 € CPM): available in 320x480 format.
  • By CPC (cost per click):
    • Campaign at 0.5 € per click: standard formats 300x600 and 300x250.
    • Campaign at 0.5 € per click: native format whose display adapts to the placement.
    • Campaign at 1.20 € per click: 320x480 format.

How to request a quote

To plan a programmatic display campaign on Pause Maison, it is possible to request a quote. This option is open to any advertiser wishing to receive a personalized proposal. The quote is established by considering the advertising formats and desired placement zones on the platform before the operation launch.