Terrafemina is an online media outlet targeting a female audience, with a section dedicated to Beauty, Fashion, and Lifestyle. The site offers content on trends and advice. This context is relevant for advertisers of cosmetic products, ready-to-wear clothing, fashion accessories, personal care services, or brands valuing equality and female entrepreneurship.
Programmatic display on Terrafemina allows for the automated purchase of ad spaces. This system gives advertisers the possibility to select the placement zones for their ads. The offering is divided into two main purchase models:
To plan a programmatic display campaign on Terrafemina, it is possible to request a quote. This option is open to any advertiser wishing to receive a personalized proposal. The quote is established by considering the advertising formats and desired placement zones on the platform before the operation launch.