Figaro Emploi is the section of the Le Figaro group dedicated to News, Economy of employment, training, and careers. The site specifically targets a CSP+ audience of professionals, executives, and active people seeking opportunities or career advice. This context is highly relevant for advertisers of B2B services, executive training, wealth management, professional insurance, and company cars.
Programmatic display on Figaro Emploi allows for the automated purchase of ad spaces, with the possibility to target CSP+ segments and active professionals. The offering is structured around two pricing options:
To plan a programmatic display campaign on Figaro Emploi, advertisers have the possibility to request a quote. This step allows for obtaining a personalized proposal. The quote is established by considering the chosen advertising formats, as well as the desired placement zones on the platform before the operation launch.