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Programmatic Display Advertising Chasseur Français

  • category Lifestyle & Leisure

Overview of the Chasseur Français website

Chasseur Français is an online magazine dedicated to hunting, nature, and the rural lifestyle. The site targets a specific audience passionate about Outdoor Lifestyle and Leisure. This editorial context is relevant for advertisers of hunting equipment, hiking clothing, off-road vehicles, or products related to country living.

Programmatic display advertising offers - Chasseur Français

Programmatic display on Chasseur Français allows for the automated purchase of ad spaces. Advertisers have the possibility to choose the placement zones for their ads. The offering is structured around two pricing models:

  • By CPM (cost per mille impressions):
    • Banner (3 € CPM): available in 300x600 and 300x250 formats.
    • Interstitial (10 € CPM): available in 320x480 format.
  • By CPC (cost per click):
    • Campaign at 0.5 € per click: standard formats 300x600 and 300x250.
    • Campaign at 0.5 € per click: native format integrating into the placement's content.
    • Campaign at 1.20 € per click: 320x480 format.

How to request a quote

Before implementing a programmatic display campaign on Chasseur Français, advertisers can request a quote. This process allows for obtaining a personalized proposal that will take into account the advertising formats and placement zones chosen on the site. Requesting a quote is a step available before any campaign launch.