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Programmatic Display Advertising Télé Star

  • category Lifestyle & Leisure

Overview of the Télé Star website

Télé Star is an online magazine covering television news, programs, celebrities, and leisure. The site targets a broad and regular audience, interested in Audiovisual Lifestyle and Leisure. This context is relevant for advertisers of mass-market consumer products, streaming services, consumer electronics, or home entertainment services.

Programmatic display advertising offers - Télé Star

Programmatic display on Télé Star allows for the automated purchase of targeted ad spaces. Advertisers can select placement zones to effectively reach their audience. The offering is structured around two pricing options:

  • By CPM (cost per mille impressions):
    • Banner (3 € CPM): available in 300x600 and 300x250 formats.
    • Interstitial (10 € CPM): available in 320x480 format.
  • By CPC (cost per click):
    • Campaign at 0.5 € per click: standard formats 300x600 and 300x250.
    • Campaign at 0.5 € per click: native format integrating into the placement's content.
    • Campaign at 1.20 € per click: 320x480 format.

How to request a quote

For any programmatic display campaign on Télé Star, advertisers have the possibility to request a quote. This process allows for obtaining a personalized proposal. The quote is established by considering the chosen advertising formats, as well as the desired placement zones on the platform, before the campaign launch.