Sud Ouest is a regional news title covering News and Economy in the Nouvelle-Aquitaine region. The site addresses a local audience, highly interested in local information. This geographic targeting is relevant for local advertisers, regional authorities, tourism actors, regional companies, and local proximity services in Southwestern France.
Programmatic display on Sud Ouest allows for the automated purchase of ad spaces. This system gives advertisers the possibility to select the placement zones for their ads, often prioritizing geolocation. The offering is divided into two main purchase models:
To plan a programmatic display campaign on Sud Ouest, it is possible to request a quote. This option is open to any advertiser wishing to receive a personalized proposal. The quote is established by considering the advertising formats and desired placement zones on the platform before the operation launch.