Heycar is a platform for selling certified used cars, offering ads and buying advice. The site targets an audience interested in Sports and Automotive. This context is relevant for dealerships, car insurers, banks offering auto loans, or automotive accessory and maintenance brands.
Programmatic display on Heycar allows for the automated purchase of targeted ad spaces. Advertisers can select placement zones to effectively reach their audience. The offering is structured around two pricing options:
For any programmatic display campaign on Heycar, advertisers have the possibility to request a quote. This process allows for obtaining a personalized proposal. The quote is established by considering the chosen advertising formats, as well as the desired placement zones on the platform, before the campaign launch.