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Programmatic Display Advertising Gamewave

  • category Lifestyle & Leisure

Overview of the Gamewave website

Gamewave is a site for news and guides on video games, covering new releases, e-sports, and game reviews. The site attracts a young and engaged audience, interested in Digital Lifestyle and Leisure. This context is ideal for advertisers in the gaming industry, technology, streaming services, or consumer products targeting gamers.

Programmatic display advertising offers - Gamewave

Programmatic display on Gamewave allows for the automated purchase of targeted ad spaces. Advertisers can select placement zones to effectively reach their audience. The offering is structured around two pricing options:

  • By CPM (cost per mille impressions):
    • Banner (3 € CPM): available in 300x600 and 300x250 formats.
    • Interstitial (10 € CPM): available in 320x480 format.
  • By CPC (cost per click):
    • Campaign at 0.5 € per click: standard formats 300x600 and 300x250.
    • Campaign at 0.5 € per click: native format integrating into the placement's content.
    • Campaign at 1.20 € per click: 320x480 format.

How to request a quote

For any programmatic display campaign on Gamewave, advertisers have the possibility to request a quote. This process allows for obtaining a personalized proposal. The quote is established by considering the chosen advertising formats, as well as the desired placement zones on the platform, before the campaign launch.