TF1 Info is the digital information platform of the TF1 channel, covering general News and Economy, politics, and social issues. The site attracts a massive audience. This context is relevant for advertisers seeking high visibility and broad impact on topics of public interest or everyday consumption.
Programmatic display on TF1 Info allows for the automated purchase of ad spaces. This system gives advertisers the possibility to select the placement zones for their ads. The offering is divided into two main purchase models:
To plan a programmatic display campaign on TF1 Info, it is possible to request a quote. This option is open to any advertiser wishing to receive a personalized proposal. The quote is established by considering the advertising formats and desired placement zones on the platform before the operation launch.