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Programmatic Display Advertising Topito

  • category Lifestyle & Leisure

Overview of the Topito website

Topito is an entertainment platform offering rankings, quizzes, and humorous, light content. The site targets a young and broad audience, interested in Entertainment Lifestyle and Leisure and pop culture. This context is relevant for advertisers of mass-market consumer products, streaming services, mobile applications, young fashion, or dating services.

Programmatic display advertising offers - Topito

Programmatic display on Topito allows for the automated purchase of targeted ad spaces. Advertisers can select placement zones to effectively reach their audience. The offering is structured around two pricing options:

  • By CPM (cost per mille impressions):
    • Banner (3 € CPM): available in 300x600 and 300x250 formats.
    • Interstitial (10 € CPM): available in 320x480 format.
  • By CPC (cost per click):
    • Campaign at 0.5 € per click: standard formats 300x600 and 300x250.
    • Campaign at 0.5 € per click: native format integrating into the placement's content.
    • Campaign at 1.20 € per click: 320x480 format.

How to request a quote

For any programmatic display campaign on Topito, advertisers have the possibility to request a quote. This process allows for obtaining a personalized proposal. The quote is established by considering the chosen advertising formats, as well as the desired placement zones on the platform, before the campaign launch.