Challenges is a benchmark online business magazine, covering News and the Economy of companies, financial markets, and economic geopolitics. The site addresses a CSP+ audience of executives, directors, and entrepreneurs, seeking sharp analysis and strategic perspectives. This editorial positioning makes it a support of very high quality and relevance for advertisers in the finance, B2B services, premium vehicles, luxury, and wealth management sectors.
Programmatic display on Challenges allows for the automated purchase of ad spaces, with the possibility to precisely target the CSP+ segments and economic news readers. The offering is structured around two pricing options to optimize visibility:
To plan a programmatic display campaign on Challenges, advertisers have the possibility to request a quote. This step allows for obtaining a personalized proposal. The quote is established by considering the chosen advertising formats, as well as the desired placement zones on the platform before the operation launch.