Écran Large is an online magazine specializing in cinema, TV series, and pop culture. The site covers News, film reviews, and thematic reports. Although focused on Leisure and entertainment, the site often attracts a CSP+ audience (professionals, enthusiasts, cinephiles) interested in culture and media. This editorial context is relevant for advertisers of cultural products, streaming services, high-tech products, or thematic travel.
Programmatic display on Écran Large allows for the automated purchase of ad spaces. Advertisers have the possibility to target their CSP+ audience interested in Lifestyle and Leisure by choosing suitable placement zones. The offering is divided into two pricing models:
For setting up a programmatic display campaign on Écran Large, advertisers can request a quote. This preliminary step allows for obtaining a personalized proposal. The quote is established by considering the chosen advertising formats, as well as the desired placement zones on the platform before any operation launch.